Technology and Marketing for Real Estate Agents

Technology and Marketing

Tools and resources for more efficiency and success

In today’s wired world, clients expect information almost immediately. Whether it is a search of a subdivision, photos of a dream property to share with friends, access to the latest listings or the security that comes with knowing an offer is already on the way to a seller, Nebraska Realty has you and your customers covered. We take pride in the technology and marketing tools we offer our REALTORS®, all designed to help make you more successful and your clients happy.

Listing Marketing System

This professional and simple tool provides our REALTORS® with some of the best ways to set themselves apart from the competition.

Marketing Center

In addition to our Listing Marketing System, Nebraska Realty provides a large marketing suite of services for all personal and property marketing. Our center has hundreds of professional marketing pieces including flyers, post cards, newsletters and e-marketing tools.

Customer Relationship Management System (CRM)

Our CRM helps our REALTORS® stay in touch with prospects and clients by combining a contact manager, ready-to-go marketing pieces, and tools such as reminders for tasks or on-line drip campaigns.

Digital Document Platform

Nebraska Realty’s document platform houses all necessary contracts, disclosures, and addendums in an intuitive cloud-based environment. Combined with electronic signatures and a transaction management system, you can deliver contracts to clients or access your files anytime at a touch of a button.

All of our documents and forms can be printed from our website and pre-printed copies of all contracts are also available at our office locations. This enables our agents to provide clients with hard-copies for those who prefer not to go the technology route.

Cloud-based Transaction Management System

Nebraska Realty believes in providing technologies that help our REALTORS® and clients transact business better and more efficiently. We were the first large local company to provide electronic signatures and cloud-based transaction management systems to all our REALTORS® at no cost to them. We continually upgrade our systems as technology evolves, enabling us to provide the best tools and services to our REALTORS®.

Leverage Global Partners

Nebraska Realty is the exclusive partner in Metropolitan Omaha, Lincoln and Southwest Iowa with Leverage Global Partners, a large network of some of the best independent real estate brokerages in the world. Leverage serves over 150 markets domestically and internationally, meaning that we are part of one of the largest relocation networks in the world. And, as part of the network, we are also able to leverage our resources when it comes to marketing, buying and selling luxury properties.

Mobile Apps

We were the first local real estate company to develop a local mobile real estate app. With an interest in improving functionality and ease-of-use, we are continually updating the app ensuring that Nebraska Realty has the best mobile real estate app in our market.

Personalized Agent Resources

Marketing yourself and gaining visibility in the community is critical in our industry. Our REALTOR® websites combine the robust search functionality of with the ability to customize your site with personal information, videos, links and listings. And, a personal Nebraska Realty email account allows you to separate your business from personal communications.

Social Media

Social media is part of our lives in almost everything we do every day. It is a great marketing tool that extends beyond the typical reach of a traditional campaign. Our goal is to reach as many potential clients as we can and that’s why we spend considerable time improving the quality, reach and engagement of our social media strategies.

We also offer social media groups for our staff and REALTORS®, which not only allows for collaboration amongst REALTORS® but also provides a quick delivery of company information to all members of the Nebraska Realty team.

Lead Generation

Nebraska Realty understands that a lot of business relies on a solid lead generation foundation. We work hard at providing you with opportunities for new business. Our lead generation opportunities include:

Phone duty

Phone duty shifts 6 days a week. These optional duty shifts are scheduled monthly. Customer inquiries are sent straight to duty agent. No referral fees for the leads

Agent on-call

After hour calls forwarded to the REALTOR® on-call. No additional referral fees for leads. These optional shifts are scheduled monthly.

Company website leads

General inquiries given to duty agent or on-call REALTOR®. All listing REALTOR® contact information is prominently displayed to drive inquiries directly to listing REALTOR®

Website syndication leads

Our listings are syndicated to all major local and national real estate websites. We instruct all third party marketing sites to display our REALTOR'S® information as prominently as possible.

Personal website leads

Personal REALTOR® websites are optimized for search engines. REALTORS® may market their personal website wherever they choose.

Open house program

Program matches REALTORS® that want to do open houses with REALTORS® that need to host an open house. Great opportunity for new REALTORS® or those with no listings to experience the business through client interaction.

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